After three months of nationwide participation, the “90 Millionaires – Yogurt Celebration” campaign has officially come to a successful close. Consumers from every corner of Mongolia joined the promotion by purchasing and registering products such as Shimt Yogurt (1L), Amtlag Yogurt (500g), BioFIT Yogurt (500g), and Provita Yogurt (120g). Today, the final grand prize winner—the 90th millionaire and recipient of the 10 million MNT Super Prize—received their award.
SUPER PRIZE WINNER
“I found out I had won while I was staying at the Khujirt Resort and Spa. My son loves drinking Provita Yogurt, so I bought it from the store near our home, and that purchase ended up making me the grand prize winner.
I actually registered Shimt Yogurt, Amtlag Yogurt, and Provita Yogurt through the website promo.suu.mn, and that’s how I became a winner. Out of all of them, I registered Shimt Yogurt the most.
I first learned about the campaign through Suu JSC’s Facebook page and started registering my purchases. Our family regularly consumes products from Suu JSC, Mongolia’s pioneering dairy producer. In particular, we really enjoy the newly launched Provita Yogurt.
I am incredibly happy to have become the Super Prize winner through a product I genuinely love. On behalf of myself and my family, I would like to wish continued success to the team at Suu JSC for consistently providing consumers with safe, reliable, and high-quality products.”
WINNER
“My daughter studies medicine and is currently completing her summer internship at a hospital. One day, while I was at home, she called and said, ‘Mom, Suu JSC just called—they said you’ve won a prize!’ At first, I couldn’t believe it, but it turned out to be true, and we were overjoyed.
The reason I regularly consume yogurt is closely related to my lifestyle. I’m a bodybuilder and competed on the national championship stage this past May. Whether during training or competition season, I consistently consume BioFIT and Elgen Yogurt. In fact, my coach regularly recommends BioFIT as part of my nutrition plan.
Sometimes we become so focused on reducing body fat that we forget things. So I sent the bottle caps and receipts to my daughter and asked her to register them. Thanks to that, I’m standing here today as a prize winner.”
WINNER
“I bought only three products and ended up winning one million MNT. Honestly, I couldn’t believe it.
When I found out, my daughter and I were together. We were shouting with excitement and celebrating because we were so happy.
Being able to enjoy milk and yogurt products and then also become a prize winner is truly an incredible stroke of luck. I would like to once again thank the team at Suu JSC, Mongolia’s pioneering national dairy producer, for organizing such a wonderful campaign.”
Throughout the campaign, a total of six live prize draws were conducted in a transparent and fair manner using the MegaMillions lottery messenger-bot machine, manufactured by the U.S.-based Smartplay Company—the only machine of its kind in Mongolia. Each draw selected 15 winners, resulting in a total of 90 millionaires over the course of the promotion.
The “90 Millionaires – Yogurt Celebration” campaign successfully achieved its goal of encouraging consumers to enjoy Mongolia’s traditional dairy products—particularly yogurt, a staple fermented dairy product—while promoting healthier lifestyles and positive daily habits during the summer season.
Suu JSC has consistently organized consumer-focused promotions that provide real rewards while supporting social responsibility initiatives and healthy living. Moving forward, the company remains committed to investing in the health of Mongolians through traditional dairy products, encouraging responsible consumption among younger generations, and introducing innovative solutions that contribute to healthier lifestyles for all.
